Zenith revamps Elite Collection of unisex watches
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Zenith revamps Elite Collection of unisex watches

Zenith revisits its own past from the vantage point of today, with the newly revamped Elite collection of unisex watches. Sleeker, more minimalistic, yet strong in its graphic identity and confident in its timeless lines and proportions, the Elite collection doesn’t repeat the past, but rather rejuvenates the codes of mid-20th Century watchmaking.

Through two models available in two sizes and a number of case and dial combinations, the Elite Classic and Moonphase models set the tone for Zenith’s vision of contemporary elegance. The line caters to the desires of those who value the aesthetics and enduring appeal of watches from bygone eras, with just enough modern accents to ensure it never feels antiquated.


Like rays of light darting out from the sun, the radiant sunburst pattern of the Elite Classic dial creates a spectacle of highlights and shadows. To enhance the visual depth, the dial is set with tapered hour markers that are faceted and polished. The minutes and seconds track lend the dial a scientific touch, while slightly larger applied hour markers break up the track and highlight the four cardinal points of the dial. Floating above the lively dial are sharp and slim “Dauphine” shaped hands, a nostalgic nod to Zenith timepieces from mid-20th century.

The Elite Moonphase, majestic in its tones and whimsical in its harmonious asymmetry, uncovers the veil of night to bring out the enchanting beauty of the moon. A midnight blue circle on the lower half of the sunburst pattern dial takes on the same tone as the moonphase disk, giving the impression of an oversized display of the golden moon and stars. In juxtaposition, a small running seconds hand at 9 o’clock recalls the fleeting nature of time.

Carefully reapplying the same elegant proportions across the collection, the Elite Classic and Elite Moonphase models are available in 40.5mm and 36mm case diameters, in stainless steel or rose gold. Besides the choice of dial colours, the wearer can give his or her Elite a more personal touch with a wide choice of straps in numerous materials and colours, available from Zenith boutiques and authorised retailers.



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